The idea behind Kids Music Day is to have a day dedicated to celebrating the importance of music education for children. Research has long shown the positive academic and social benefits kids receive by participating in music classes and related activities.

The purpose of Kids Music Day is not to create professional musicians (although that will happen for some). The true aim of Kids Music Day is to help kids have the best chance of future success in whatever career path they choose.

Some of the most celebrated and successful scientists, inventors, doctors and entrepreneurs of our time, credit part of their success to early music education.

On the first Kids Music Day in October 2016, over 80 music schools in 24 States held a community music event or promotion to help celebrate. The second annual Kids Music Day was held on Friday October 6th, 2017 with over 400 music school and music retail locations in over 40 US States and Canada participating.

It is anticipated that over 750 locations in the US, Canada, and beyond will help celebrate the 3rd Annual Kids Music Day on Friday, October 5th, 2018. The national non-profit Keep Music Alive is also the founder of Teach Music Week held each year during the 3rd week in March.

In 2018, there were over 600 participating music schools and retail locations in 10 countries offering a free lesson to new students (kids and adults).

Kids Music Day is meant to be a day to honor the importance of music education for children. To help celebrate, music schools, music retail locations and other music organizations are encouraged to hold one or more community music events in their local area.

Events and promotions held to date include student music performances, open houses, instrument petting zoos, instrument donation drives, community jams and more. Public, private and charter schools are also asked to hold special events that day to encourage more student to signup for music activities